Squad4

Squad4
December 11, 2022
Squad4 is a strategic RevOps—and HubSpot—Partner. We specialize in helping growing B2B Tech teams align their customer-facing teams and prepare, actualize, and manage their revenue engine. Successful revenue engines and CRM don't build themselves—that's where your growth squad comes in!
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Articles By Squad4

Why Your Sales Reps Hate Your CRM (and 3 Ways Managers Can Change Their Minds)

Posted by Squad4, Feb 19, 2026
Let's skip the corporate pleasantries: your sales reps hate your CRM. Not "mildly dislike." Not "would prefer something ...

Maximizing CRM Adoption: A Guide for B2B Executives

Posted by Squad4, Feb 18, 2026
You signed the contract for a premium HubSpot CRM tier. You approved the budget for onboarding, migrated your historical ...

B2B Lead Generation Tactics & Examples For 2022

Posted by Squad4, Jun 10, 2021
B2B lead generation is tougher today than it’s ever been. Organizations seeking to generate higher-quality leads and ...

Nurture Leads Through The B2B Sales Funnel: ToFu, MoFu, BoFu

Posted by Squad4, Apr 06, 2021
Competition is fierce out there. Selling effectively—and managing your B2B sales funnel (ToFu, MoFu, & BoFu)—requires ...

WordPress or HubSpot CMS? Which CMS Is Right For Your B2B Website?

Posted by Squad4, Mar 09, 2021
WordPress or HubSpot CMS? Whether you’re building a new website or redesigning an existing one—choosing the right CMS for ...